How can we promote tourism in Sri Lanka?

Here are five ways we can increase tourism income in Sri Lanka even without increasing the number of tourist arrivals.

  1. Pre-sell high demand attractions. Take Sigiriya, the top tourist attraction.
  2. Resell high demand attractions.
  3. Design customer journey to end-sell.
  4. Embed technology into experience.
  5. Host festivals.

What can we do to improve tourism?

There is a lot that goes into promoting a destination – and most of it is behind the scenes.

  1. Websites. Every local and regional tourism office has a website.
  2. Guides.
  3. Press releases.
  4. Blogs.
  5. Social Media.
  6. Large Activations.
  7. Commercials.
  8. Update them Constantly.

How can I promote my tourism business?

3. First steps: Be sure you know your business

  1. Identify your niche and analyse all the tours, trips and holidays that you sell.
  2. Recognise your USP (unique selling point)
  3. identify your key customers.
  4. Asses your current brand, marketing and messaging.
  5. Define which sales channels work best for you.
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What are the top 5 tourist generating countries to Sri Lanka?

India, United Kingdom, China, Germany and Australia were Sri Lanka’s top five international tourist generating markets from January to December this year. India was the largest source of tourist traffic to Sri Lanka with 19% of the total traffic received from January to December 2019.

What should I avoid in Sri Lanka?

13 Things Tourists Should Never Do in Sri Lanka, Ever

  • Don’t disrespect religion.
  • Don’t turn your back on a Buddha statue.
  • Don’t compare Sri Lanka to India.
  • Don’t get carried away in public.
  • Don’t take snaps without asking first.
  • Don’t try to check into a hotel with no beds.
  • Don’t take ‘no’ for an answer.
  • Don’t drink the tap water.

How dangerous is Sri Lanka?

By and large, Sri Lanka is super safe, particularly for travellers. The homicide rates are low, around 2.3%. In comparison, America is around 5%, while most European countries are less than 1%. Most homicides involve locals gangs or domestic violence, so attacks against travellers are extremely uncommon.

How do small towns attract tourists?

How to Attract Tourists that Visit Your City

  1. Step 1: Increase your distribution. Agents help you connect with customers who have not decided what to do when they reach their destination.
  2. Step 2: Optimize your website for mobile use.
  3. Step 3: Be visible.
  4. Step 4: Offer unique promotions.

How do you promote a town?

We’ve put together ten easy ideas for promoting your small business right in your town.

  1. Sponsor a Good Cause.
  2. Rent a Booth at Local Events.
  3. Take Out an Ad in a Local Directory.
  4. Place an Article in a Local Magazine.
  5. Write a Press Release.
  6. Write a Letter to the Editor.
  7. Attend a Networking Event.
  8. Offer to be a Speaker.
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What should the government do to attract tourists?

To attract tourists make sure that your country is clean. This is not relegated to hotel rooms only but extends to various social amenities spread across the country. The government can engage the citizens in cleaning exercises – this also fosters a sense of responsibility amongst the citizens.

How do you make a tourism plan?

Planning Process for Tourism Industry

  1. Study recognition and preparation.
  2. Setting of objectives or goals for the strategy.
  3. Survey of existing data.
  4. Implementation of new surveys.
  5. Analysis of secondary and primary data.
  6. Initial policy and plan formulation.
  7. Recommendations.
  8. Implementation.

How do you promote a product?

The best ways to promote a new product or service

  1. Offer loyal customers an exclusive preview.
  2. Use a special introductory offer.
  3. Make use of Google My Business.
  4. Run a social media contest.
  5. Spread the word via email.
  6. Write a blog post.
  7. Host an event.
  8. Offer a complimentary upgrade.

How can I attract more international tourists?

6 easy strategies to attract more foreign visitors to your tourism business

  1. Consider exhibiting at trade shows.
  2. Give your website global reach.
  3. Monitor and respond to online reviews.
  4. List your business on online aggregator sites.
  5. Think eco- tourism /adventure travel.
  6. Make your business multi-seasonal.

How many tourists visited Sri Lanka in 2020?

When the government decided to develop the tourism sector as a separate sector of the country’s economy by establishing the Ceylon Tourist Bureau in 1966, there were 18,969 foreign tourist arrivals in Sri Lanka. Tourist arrivals.

Country India
2017 384,628
2018 424,887
2019 107,147
2020 89,357

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Is Sri Lanka cheaper than India?

India is 11.2% more expensive than Sri Lanka.

Which is the best part of Sri Lanka?

Best area to stay in Sri Lanka

  • Colombo: the capital of Sri Lanka and where you will most probably land.
  • Galle and Matara: probably the most touristic part of Sri Lanka and for a good reason.
  • Arugam Bay: on the east-south coast, the surfing place to be in Sri Lanka.
  • Kandy: right in the centre.
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